Introduction to 99minds
99minds is an omnichannel loyalty and promotions platform that lets retailers and eCommerce brands build and manage gift card, store credit, coupon, and rewards programs from a single interface.
Used by B2C / DTC brands looking to drive repeat purchases and customer retention
Built for marketing and operations teams running loyalty across multiple sales channels
Connecting 99minds to iPaaS.com keeps loyalty data, points, rewards, and redemptions in sync with your commerce platform and ERP automatically
API Version Support
The integration works with the 99minds REST API (its versioned v1 endpoints), reached at the base URL configured in your subscription's connection settings. See the 99minds Connections and Settings and 99minds API Endpoints articles for details.
Data Flows
The table below summarizes the data the integration can move between iPaaS.com and 99minds, and in which direction. Arrows show the direction of transfer:
→ iPaaS.com writes the data to 99minds
← iPaaS.com reads the data from 99minds
←→ the data can move in both directions
Allow Initialization? indicates whether that data can be bulk-loaded from 99minds when a subscription first connects. Whether a given flow is enabled, and in which direction, is configured per subscription during implementation.
iPaaS.com | Direction | 99minds | Allow Initialization? |
Customer | ←→ | Customer | |
Customer Category | ← | VIP Tier | |
Transaction | ←→ | Loyalty Card Transaction | |
Gift Card | ←→ | Gift Card |
Customers sync in both directions. Loyalty accrual is driven outbound as order-completed workflows and captured back as loyalty-card transactions; gift cards are issued, reloaded, and redeemed from iPaaS.com and captured back with their authorization codes; and 99minds VIP tiers are captured as customer categories for tier-based segmentation.
Versions and Release Notes
The integration follows its own version numbers. The current version is 1.0.2. Notable releases, newest first:
Version | Release Notes |
1.0.2 (current) | Gift Card synchronization — issue, reload, and redeem gift cards from iPaaS.com and capture them, with their authorization codes, back into iPaaS.com — plus VIP Tier support: 99minds VIP tier definitions captured as customer categories, and per-customer VIP tier assignment. |
1.0.0 | Initial release: bi-directional customer synchronization and loyalty-card transaction capture. |
Features by Release
The capabilities below are grouped by the version in which they became available, newest first. For the current behavior and any limitations of a given feature, see the linked reference articles and the 99minds Known Limitations article.
Version 1.0.2 — Gift Cards and VIP Tiers
Gift card synchronization: issue, reload, and redeem 99minds gift cards from iPaaS.com, and capture gift cards and their authorization codes back into iPaaS.com.
VIP Tiers: capture 99minds VIP tier definitions as iPaaS.com customer categories, and assign customers to their VIP tier for tier-based segmentation.
Version 1.0.0 — Initial release: customers and loyalty transactions
Customer synchronization: customers written to 99minds, and captured back into iPaaS.com.
Loyalty-card transactions: capture loyalty-card transactions from 99minds, and drive loyalty accrual by writing order-completed workflows to 99minds.